AI Content & Video Creation

Turn a creative brief into an AI-assisted campaign, from concepts and visuals to short-form videos.

Explore AI content creation and video production through a complete campaign workflow. Start with a brand brief, develop visual directions, plan shots and refine an edited short-form video. This course combines creative thinking with practical AI-assisted production, so learners can explain how each asset supports the audience, message and platform.

Who should join?

  • Content creators and social media professionals
  • Designers and video editors exploring AI workflows
  • Brand teams and freelancers developing campaign assets

Learning outcomes

  • Translate a brief into consistent visual and video directions
  • Plan an AI-assisted production and editing workflow
  • Review rights, claims and quality before publishing a campaign

Curriculum

Brand briefs and creative strategy

Prompting and image direction

AI video workflows and shot planning

Editing, sound and platform formats

Copyright, permissions and quality review

Build and present your campaign

Before you join

Basic content or design experience is helpful. You need a laptop that can run the selected editing tools.

Upskiv course completion certificate, subject to published learning and assessment requirements. Not a degree or third-party professional credential.

Course fee

US$149 USD

Coming soon

Register interest

Course questions

Will I create a portfolio project?

The proposed capstone is a campaign with visuals, a short video and a content calendar. Keep working files and your decision notes to demonstrate the process.

Is AI video output ready to publish without editing?

Not necessarily. Outputs need review for continuity, permissions, claims, sound and platform requirements.